The Distributor Scorecard gives manufacturers a clear view into how their channel partners handle the leads they receive. By tracking engagement at both the distributor and sales rep level, the scorecard ensures every lead gets the attention it deserves.
When you open the Sales Lead tab, you’ll find the dedicated Distributor section. Here, you can quickly see how each distributor is performing—whether they’re following up, how quickly they respond, and what results are coming from those efforts.
The scorecard makes it easy to move beyond assumptions. With measurable data on follow-up, speed, conversion, and customer satisfaction, you gain transparency into which distributors are performing strongly and which need more attention.
Key metrics include:
• Lead handling: Total leads received, contact rate, and response time.
• Conversion quality: Feedback rates, conversion rates, and order value tied directly to leads.
• Customer experience: Customer ratings on distributor responsiveness and competence.
At the bottom of the scorecard, an overall company benchmark shows how each distributor compares to the average. This allows manufacturers to see top performers, identify gaps, and strengthen accountability across the channel.
With the Distributor Scorecard Reporting, Interlynx delivers the clarity you need to ensure leads are taken seriously—turning opportunities into measurable results.